Event Management is an act of managing all the events or functions that are occurring in some particular place and time.
Though Event Management has become an old concept in the business world, it has also observed marvelous success during the last few years.
Dubai is a beautiful place and here is a great chance to start an event management company in Dubai. There are many types of events ranging from festivals to team building sessions, from rock concerts to the training sessions.
Event management company in Dubai involves proper consultation, arrangement, research, and planning. The most common events include conferences, business events, galas, sporting events, summer camps, meetings, day camps, and university events.
The manager of the event management company in Dubai starts planning by booking of the event at a specific location. Then the do further management involving food and drink, audiovisual needs, entertainment, tours and social programs, overnight accommodations for the guests, and other support services.
Good ideas for Starting Event Management Company in Dubai
Below are the best steps to follow if want to start event management company in Dubai.
Step 1: Decide the Services You Want to Sell
A service is something which is incorporeal like:
- Wedding planning
- Party planning
- Organising music concerts
- Fashion shows
- Conducting MICE (meetings, incentives, conferences, and exhibitions) etc.
If you want to start an event management company in Dubai, choose those services in which you have the majority of your experience and expertise, in which you have a stronghold, and which can generate maximum revenue for you.
Don’t try to be a jack of all trades in your business and sell all the event planning services one can think of. If you have more experience in wedding planning, then wedding planning would be best for you.
Step 2: Do Market Research for Event Management Company in Dubai
Market means your target audience, means the people who may be interested in your events. It may also include those clients who are interested in hiring your event management services.
If your target audience is not much interested in the type of event you organise, or service you offer, then you won’t get any audience. It means there is no scope for your event/service in that country.
Therefore, it is very significant that you must find out who is your target audience what are their desires and prospects from your event.
Try to find the simple tool for marketing your event management company in Dubai
People mostly have an event to plan, however, they don’t have time to plan it properly. This evident from weddings, anniversary parties, graduation parties, vow renewals and.
The goal of the event management company in Dubai is to get people thinking about the important details before it is too late to make them happen easily.
Step 3: Prepare Business Plan for Your Event Management Company in Dubai
You will have to advance your business plan on the basis of your market research, competitors’ analysis or SWOT analysis of your event management company in Dubai.
Before developing your business plan or company in Dubai, you should keep some points in your mind:
- a) Be realistic and avoid confidence or optimism while approximating capital requirements, sales and profits.
- b) Adopt developing strategies which will come nearby in case of harsh conditions in your business.
If you are going to start the event management company in Dubai, following steps can be adopted for the development of your business plan.
- Outline your business aims and objectives.
- Determine your staffing needs and what should be their skill sets.
- Determine how you will find clients?
- Estimate your capital requirements for the whole year.
- Prepare a possibility plan.
Step 4: Create a Business Plan
Creating a business plan is highly recommended to form your aims and intentions for establishing an event management company in Dubai.
It is a document that describes your business aims and objectives, the financial forecasts and strategies for sales and marketing. It includes the financial and marketing planning, its information, and also the vision and mission statements for the event company.
Following information, you must include in your business plan:
- Your Vision for the Company
- Mission Statement
- SWOT Analysis
- Financial Plan
- Marketing Plan
Step 5: Serious Idea About Investment and Funding
Before starting the event management company in Dubai, you must think seriously about investment and funding. If you are planning for the investment, make a list of all of the options that are open to you, all interest rates, repayment terms, set up time and pros and cons of each.
Step 6: Register Your Business
Search out for the process about registering your company and what information and format will be required for that. You can easily complete an online form to create an event management company in Dubai in less than 20 minutes.
Step 7: Design Your Logo and Develop Your Company Brand Identity
When your event management company name is decided and registered, now you should make a company logo and branding. The logo of the company attracts people more than anything else.
Step 8: Develop Your Corporate Identity
To promote the event management company in Dubai, corporate identity will be needed for that.
Now when you have chosen the right name for your company/business, you will also need to create business cards, stationery, a website, proposals, client promises and more. These things are necessary for promoting any business.
Corporate identity is just to show the people what services your company is going to offer in a decent form.
Step 9: Setting Up a Company Bank Account
Choose a bank account for your company that matches your needs, for example, you need to deposit cash or take payments by card. The bank account is a must for starting an event management company in Dubai.
Step 10: Choose a Bank to Support the Vision of Your Company
If you have determined growth plans, you may want to choose a bank that supports a lot of business loans and it will help you in establishing the event company in Dubai. It will support the vision of your company.
Why Hire an Events Management Company in Dubai?
Hiring an events company in Dubai is mostly related to one thought: additional costs. Although it seems to be feasible to plan and design the entire event on your own, there are also other many things that can go wrong
All of the wrong things can be dodged if a reputable and professional events company is on hand to guide and assist.
Food and venue are examples of this evidence. The whole theme of the event can be ruined if the venue has the wrong atmosphere. The whole event will be seen by guests as a failure if the caterers fail to supply delicious food.
Event Management Company in Dubai
Tips to Hold an Event Properly
1: Planning and Arrangement
The event management company in Dubai will lay the foundation for hosting a successful event.
Getting all the basics clear will help you know what is needed to do properly. Along with accurate expectations go for investigation aims that may become your signature touch in the future
2: United Transport Plan
This is a key point to keep in mind. Event transport actions can go a long way to form the first impression.
For example, in crowd management, it is vital to keep the traffic and the individual transport harmonised for achieving the best outcome.
The operational plans and policies should remain impartially consistent for all the venues. The staff should be trained so that it can attend all the guests of all profile with equal respect and importance.
There is a possibility of change on the number of attendees, menu, and program schedule even till the last moment. You must remain flexible to get on with it and do all arrangements as per the required situation.
Keep yourself and your resources always ready to face the new changes. The resilience of staff training will be effective in this situation.
It is the duty of the event manager or the employees of the company to go through the execution plan, collaborate with the investors, speakers, guests, and team members 2-3 days former to the event.
Check every plan and confirm the venue and transport preparations at least 24 hours before the event.
6: Security Planning
Transport and security are the most important programs to take care of during any event management program. Both of these should be equally well-matched.
You have to arrange for the security standards, depending on the event profile. Remember that if you are going to organise a high-profile function, the security plans might change even at the last moment.
Event Management Company in Dubai Benefits and Services
The facilities of an event management company in Dubai is being availed on a wider basis now. The company has an individualistic approach and every client’s needs are cared for distinctly.
Proper planning and management are the two keywords that are essential for any successful party. When people do not plan their events properly, they get stress. That is why event management companies come in to solve their dilemma.
These companies plan the event right from scratch keeping in mind the needs of the client. They have qualified and skilled teams for different events who know how to organise an event or party well.
A professional event management company is skilled and experienced in all sorts of planning, organising and executing any event. Their aim is to satisfy their clients completely by making the event a total success.
These professionals manage the events with such ease that clients don’t even find the need to administer or supervise the event. They do plan for the event according to the theme.
1: Technological Aspects
In today’s digital era, it is very important for any event to be organised technologically. For that, choose the company that has proper tools and software to interconnect with the attendees. Hence, the event management company in Dubai possess a central position in technological aspects.
If you find a commercial event management company in Dubai, accomplished of fulfilling all the above-stated conditions, hire their services as you will be benefited in many ways.
2: Creative Ideas and Smoothing Running Show
Event organisers get very imaginative and creative with their work and in this way, bring out the ideas that will work in favour of the business.
Furthermore, as they are professional and skilful experts, your show will run smoothly without any malfunction. The event management company in Dubai help to run the show smoothly.
By organising the events, you can get many creative ideas that would prove to be very beneficial to your own business event management in Dubai.
3: Saves you Time and Money
If you hire an event management company in Dubai, it will save both your money as well as your time. As everything will be done as per their plan, you will definitely save a lot of valuable time.
You are likely to earn great value for your business by starting the event management company in Dubai.
4: Flexibility and Resourcefulness
Event management company in Dubai is known as perfect because of flexibility and resourcefulness. Good planning has to anticipate the potential snags and be able to deal with them when they crop up.
Additionally, if the client’s requirements change, they are also able to manage them with flexibility and grace. Circumstances change all the time; the occasion may need to change as well. For that, event management companies overcome the changes with perfectness.
5: Building a Checklist
The success of anything or any event depends mainly on the planning. If planning is right, the probability of success is also high. The best event management company makes a checklist in advance which includes almost all the planning related to the events.